- FEATURED
- ALL PROJECTS
- + ARCHIVE
- + CLIENT
- A&E
- ALFONZO RIVAS
- ANIMAL PLANET
- BANCO CANARIAS
- BDA & PROMAX
- CADA
- CANAL 9
- CANTV
- CASA CLUB
- CINEMAX
- DIE GESTALTEN
- DISCOVERY CHANNEL
- DISCOVERY H&H
- DISCOVERY ID
- DISCOVERY KIDS
- DISCOVERY NETWORKS
- DISCOVERY T&A
- DISCOVERY US HISPANIC
- DISNEY
- E! ENTERTAINMENT
- FOX LIFE
- FSC / WWF
- GRUPO UNO
- H. CAPRILES RADONSKI
- HBO
- HUMANUM
- INFINIA
- KIT-CHE-N
- LIFETIME
- MGM
- MUSIC FEST
- NEORIS
- NESTLE
- NICK
- NVIDIA
- OVO
- OWN
- PLAZA SESAMO
- POLAR
- RODRIGO GONSALVES
- SKY NETWORKS
- SONY
- STRUENDO
- TELEMUNDO
- TOTUMA
- TOTUMA LAB
- UNIVERSAL CHANNEL
- VENENO INC.
- VISA
- WARNER CHANNEL
- + CATEGORY
- AWARDS
CINEMAX.GRAPHIC PACKAGE
This new version of the channel offers the best programing from his "parent" premium channels "HBO" and "MAX" but for basic cable. The metaphor we used to communicate this idea was a "jukebox" or collection of "discs" that is, somehow, contained within the circular shape of the Cinemax logo. Around this graphic concept we developed all the On-air & Off air look, creating a system that is easy to recognize and communicates the attributes of the channel's new and wide programing offer.
Creative Direction
Hubert Reinfeld
Vladimir Mihalkov
Cristina Briceño
Art Direction
Hubert Reinfeld
Vladimir Mihalkov
Cristina Briceno
Graphic Design
Cristina Briceno
Andreina Diaz
3d
Pedro Dasilva
Marcos Medvedov
Animation
Pedro Dasilva
Marcos Medvedov
Final Cut Support
Roberto Gonzalez
Marcial Gonzalez
