A series of interstitial ID´s designed to enhance the pre existing image package, adding some visual and info dynamics to complement the relative simplicity on the screen, towards conveying the branding values to which the audience in Latin America were accustomed from Discovery.
2007.Promax/bda latin america
Prize: Gold
Category: On air identity campaign (out-of-house)
Project: Graphic package
Client: Discovery channel
Submitted by: Discovery channel latinoamerica
Creative Direction
Hubert Reinfeld
Art Direction
Cristina Briceño
Vladimir Mihalkov
Copy
Hubert Reinfeld
Lucy De Freitas
Edward Thomas
Design
Francis Barroeta
3d
Jorge Vigas
Manuel Piña
Animation
Francis Barroeta
Ruben Fariñas
Manuel Piña
Jorge Vigas
Audio
Daniel Zahalka